Hypnotising Creative Marketing
Pushing the boundaries of Creative Marketing to get your brand noticed.
Strategic Serendipity
You know those ads you can’t get out of your head? That’s our forte 😉
Which adventure will you choose?
Imaginations the Limit
Collabrium has been creating the road map to guide brands to reach their customers & goals with this intention for over a decade.
With this purpose in mind, the key to success is to understand the audience. Creating stories that will connect brands to them.
While we analyse the results to find out what works and what doesn’t. Thus enabling us to boost your Return On Investment, coupled with performance.
Secret tactics we use to develop a content strategy:
Content:
Content Audit
Mission Statement
Calendar and Process
Business Analytics:
Measurement plan
Business Objective Analysis
Keyword Research
Audience Research:
Niche analysis
Audience segmentation
Customer journey mapping
Creative Staff01
01 – Creative StaffCreative Staff
Before you can use the content strategy, you must first find a unique creative team that will bring your ideas to life.
(To sum up like Collabrium, for example)
What’s more, we’ve divided our creative team into six sections:
- The copywriter – makes or breaks a marketing campaign. As if the writing bores the audience you’ll evidently lose a potential customer.
- The graphic designer – creates aesthetically pleasing art that ties in with the written content. In particular, boosting the User Experience.
- The videographer – unquestionably critical to grab the attention of your audience through enticing film.
- The digital marketer – makes creating your content worth it. Posting clever campaigns that showcase your work in front of your target audience.
- The website designer – creating a customised user interface, encoding your site to come to life.
- The photographer – freezing time on your important milestones through capturing the magic of photography.
Content Production that Tells Tails02
02 – Content Production that Tells TailsContent Production that Tells Tails
Showcased in written work, visual media, film and socials to tell brands stories.
Your audience is bombarded with content, therefore it is important to stay relevant in the competitive market.
In order to cut through the clutter, our team presents your content in a unique way that stands out as the result.
We work across:
- Written: Blogs, Articles, Case studies, SEO writing, E-books and more.
- Video: Animation, Commercial, Brand & Company Stories, Event Promos, People’s Stories and Product Promos.
- Infographics, visuals and graphic design.
Content Distribution03
03 – Content DistributionContent Distribution
In the digital age, keeping up to date with user shifts towards mobile platforms is crucial to stay relevant. All while maintaining desktop content.
The challenge for your business is to then connect to your target audience in the medium they are looking for and as a result, use the most.
That’s where we come in, creating and communicating brand stories in detail. Specifically across multiple orientations, platforms and channels all at the right time. Significantly connecting you to your audience.Â
Platforms
- Social Media
- Website
- Blogs
- Forums
No Paw-sing, Continuous Management04
04 – No Paw-sing, Continuous ManagementNo Paw-sing, Continuous Management
So you’re creating great content, but now you need to connect to your audience and facilitate conversations.Â
With this intention, content distribution and management are the skills our team uses to boost your content. Specifically for your customers to see.
Undeniably, to increase engagement brands must get involved in conversations and start discussions.Â
Through;
- Facebook/Instagram/Linked In/YouTube/ Tik TokÂ
- Website ManagementÂ
- Account/ Channel Management
- Account/ Channel Growth
- Conversation Management
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