The right people01
Research & Identification Phase
Building strong foundations for success, otherwise, your marketing campaign will crumble.
Extensively understanding your business and your audience.
Our team researches how your product/ service fits into consumers needs through:
- What is your value proposition? What sets you apart.
- Finding Your X-Factor, positioning YOU as the solution.
- Who is your ideal customer, what do they need and where to find them?
Communicating the right message02
Strategy & Creation Phase
Finding the balance between strategy and creativity is the key to unlocking successful marketing. Positioning your company as the saviour using captivating creativity to generate awareness, leads and sales through:
- Intensive campaign strategising
- Establish campaign objectives
- Identifying best-suited platforms
- Campaign elements & content creation
- Setting KPI’s and timelines
In the right place03
Distribution & Targeting Phase
Identifying the right platforms to reach your audience and market your business is crucial. Otherwise, you run the risk of wasting money advertising in the wrong avenues, missing your target audience.
Collabrium makes sure you reach your full visibility potential through:
- Choosing the correct platforms
- Implementing strategic targeting
- Targeting with paid ads
- Creating targeted content
Finding the right time04
Execution & Analysing Phase
We answer the age-old question: when is the best time to distribute your marketing? Through analysing data and your audience, identifying when they are most active and in need of response.
We narrow down to the most effective times to get the most out of your marketing efforts.
- Paid campaigns
- Posting content organically,
- AI chatbots,
- Automated Email Marketing