Managing distribution of that delicious bev - Collabrium

Managing distribution of that delicious bev

Category

Application development

Date

2018

Coca-Cola Amatil (CCA) is one of the largest bottlers of ready-to-drink beverages in the Asia-Pacific region, with over one hundred years of history in Australia.

CCA is proud to locally manufacture and distribute its unrivalled portfolio of food, non-alcoholic and alcoholic beverages!

Summary

  • Challenge: In 2018, CCA were overwhelmed marketing numerous products through multiple channels.
  • Solution: In 2018, Collabrium worked with CCA through our one-time project Engagement Solution to create one portal for all their marketing.
  • Results: With CCA’s new app the marketing department saved significant time and money.

Challenge

Marketing numerous products through multiple channels can bring about enormous challenges when they do not have a tool that uses a filtering system.

To overcome this challenge, they required a strategic portal, accurately and uniquely designed for CCA, built by business intelligence.

Solution

At Collabrium, no challenge is too complicated for our team of tech-savvy individuals.

We never generate ideas from mainstream ideas, but rather, deliver services that cross boundaries to ensure each client receives uniquely tailored solutions.

Collabrium built CCA’s custom-made order application for ordering Point of Sale (POS) retail displays for Coca Cola campaigns.

Results

The app unites the printing and design agency for each campaign Coca Cola Amatil use to schedule, upload designs, and distribute point of sale displays nationally.

Through the strategic use of filtering tools, CCA’s marketing department can now save significant time and money.

Services

We aligned our uniquely tailored services, specifically towards the needs of CCA’s marketing department.

The following services were delivered within this one-time innovative Engagement project:

  • Application Development
  • Technical Insight
  • Business Intelligence