Your Customer At The Core
Branding
Your brand is defined by the emotional connection your customers have to your product or service. We strategise a plan by looking into multiple factors such as your customer interaction, company culture, value and voice. All together, this encapsulates the DNA of a company and forms a deep internal connection with customers.
MPSR
Solutions provided:
- Brand Guidelines
- Website UX / UI
- Corporate Collateral
- Digital and Print Assets
Outcomes:
- Brand Expansion
- Industry Partnerships
- Lead Generation
- Brand Awareness
Ralton Property Group
Solutions provided:
- Branding
- Logo Design
- Corporate Collateral
- Digital & Print Assets
Outcomes:
- Brand Guidelines
- Clear Segregation of Services
- Brand Trust
Services
Brand Research
Target audience research is key when it comes to branding and/or rebranding. It helps us understand who they are and what they want. This in turn serves your target markets’ needs and positions your brand as the ‘go-to’ within your industry. We use tools such as competitor analysis, customer interviews and data in order to understand how to improve your business.
Brand Development
Once we have researched and understood your brand’s identity, only then will we have all the pieces to create an entity that is true to your business and your customers. We create your brand guidelines that ensures the brand is consistent across all touch points. Touch points are the different platforms where consumers interact or experience your brand, such as websites, social media and print material.
Brand Expression
Brand expression differentiates who your brand is from the rest. We can help your brand stand out by defining how your brand looks, feels and what it communicates across all touch points. Whether its through online marketing, sales promotions or print, it is crucial to express your brand identity.
Brand Expansion
Once your brand identity has been developed and you feel ready to grow, we can help with brand expansion through marketing tools like targeted sponsored ads and social media. By taking the time to understand any existing and established equities, we can then help optimise your new service or product across all touch points.