Marketing
Make Your Customers Feel Connected to Your Business
Revitalise your brand with our holistic approach. We will work closely with you to understand your brand’s core values and competitive landscape. We then create a comprehensive visual identity, covering various assets and ensuring consistency and effective messaging. We help your brand remain dynamic and resonant in the market by continuously improving its presence across channels.
Core Branding Services
Branding Workshops & Research
Either for a new branding or rebranding project, we will kick-start with a comprehensive branding workshop with you to deeply understand the core values of your business, your customers, and your competitive landscape.
This phase includes:
- Series of branding exercises
- Target Audience Research
- SWOT Analysis
Creation of Visual Identity
We develop a brand identity that translates your business’s philosophy and how you want to be perceived by your audience. You will have a complete set of branding attributes that are ready to be used across all your touch-points, which includes:
- Branding guidelines (logo, colour palette, typography)
- Graphic Design & Illustrations
- Tone of Voice
- Digital & print branded assets
Iterations & Updates
Our work doesn’t stop when the identity has been developed, but we focus on continually improving your brand by analysing feedback and continuously changing needs from your customers. Continual improvement to your brand identity strengthens the brand positioning in the market for your consumers to enjoy.
- Visual shifts in digital interfaces
- Logo redesign
- Refreshed marketing collateral messaging
Why Branding at Collabrium?
Focusing on Building Trust and Credibility
We invest the time to empathise with your target consumers, discerning their needs and envisioning how your brand can enhance their lives. Employing diverse research methods, we tailor custom branding strategies to establish and reinforce your brand’s credibility in the minds of your audience.
Why Branding at Collabrium?
Unique and Memorable Experience
Our experienced team develop a unique visual identity with a memorable logo, colour palette, and typography that sets your brand apart from competitors. We also craft authentic storytelling that shares your brand’s values, mission, and journey in a way that resonates with your audience.
Why Branding at Collabrium?
Enhancing Marketing Efforts
At Collabrium, we believe that branding is not just a visual identity; it’s a strategic tool that significantly enhances marketing efforts. It builds a foundation for effective communication, increases your customers’ loyalty, and ultimately contributes to the success and longevity of your brand in the market.